Swanson News NEWS

Juan Diaz Houston Chronicle Op-Ed

Swanson Communications placed an op-ed piece written by former Three-time Lightweight World Champion Juan Diaz in the Houston Chronicle on Saturday, July 3 in advance of the Fourth of July holiday.  The piece touches on his feelings regarding immigration, independence, and the American Dream.  The Houston native will face current Unified Lightweight World Champion Juan Manuel Marquez on July 31 at the Mandalay Bay Events Center in Las Vegas live on HBO Pay-Per-View. 

Caron Butler Says Goodbye to DC Fans

When you get traded, you don’t get time to say goodbye. More important, you don’t get the opportunity to say, “Thank you.”

Swanson Communications Welcomes Spring 2010 Interns

Swanson Communications welcomes its interns for the 2010 spring semester George Bradford, Yoona Park and Lander Alanis-Cue. 

FLOYD MAYWEATHER STATEMENT

“First and foremost, not only do I want to fight Manny Pacquiao, I want to whip his punk ass. 

The Million-Home-Man Floyd “Money” Mayweather Reclaims Throne As King of Pay-Per-View

Numbers don’t lie, and the report today that Floyd “Money” Mayweather’s highly anticipated comeback fight on Saturday, Sept. 19 was seen in over one million homes on HBO Pay-Per-View®, cements the elite pugilist and cross-over superstar’s status as the biggest attraction in boxing, and one of the highest grossing stars ever in the sport’s history.

Swanson Communications Wins PRSA Award of Commendation for Outstanding Press Conference

Washington, DC-Based public relations and marketing firm Swanson Communications received a coveted 2009 Bronze Anvil Award of Commendation from the Public Relations Society of America (PRSA) for superior performance in the design and execution of an individual public relations tactic within a broader public relations campaign. 

Floyd Mayweather and Juan Manuel Marquez Kick-Off International Media Tour in Los Angeles

The “press tour” to officially announce the mega-fight between Floyd “Money” Mayweather and Juan Manuel “Dinamita” Marquez which will take place July 18 at the MGM Grand in Las Vegas and live on HBO Pay-Per-View, kicks off this Sunday, May 17 and will span two continents in six days with stops in Los Angeles, New York and London.

Floyd Mayweather Returns to the Sweet Science

Sixteen months after one of the greatest fighters ever to grace the sport of boxing had his last fight and subsequently announced his retirement, the former six-time world champion and 2007 Boxing Writers Association of America Fighter of the Year, Floyd “Money” Mayweather announced his return to the sweet science at a press conference May 2 in Las Vegas.

Swanson Communications Aids De La Hoya With Retirement Announcement

When herald Olympic gold medalist and 10-time world champion Oscar de la Hoya retired from professional boxing last week, he entrusted Swanson Communications to organize a press event that was complementary to his historic announcement. 

Manny Pacquiao and Ricky Hatton Host Red Carpet Hollywood Event

Boxing’s pound-for-pound king Manny Pacquiao and Junior Welterweight World Champion Ricky Hatton walked the red carpet last week at the Hollywood Roosevelt Hotel for an exclusive and unique press event to discuss their May 2nd “Battle of the East and West” at the MGM Grand and live on HBO Pay-Per-View.

Swanson Communications Leads Public Relations Efforts For Pacquiao vs. Hatton

Swanson Communications has again been charged with leading the public relations efforts for another boxing extravaganza, as the agency has been selected to spearhead the publicity campaign for Manny Pacquiao vs. Ricky Hatton, The Battle of East and West, slated for May 2nd at the MGM Grand in Las Vegas and live on HBO Pay-Per-View.  The fight is already being called one of the biggest boxing events of the year. 

Affliction M-1 “Day Of Reckoning” Fight Week News

#1 MMA Heavyweight in the World Fedor Emelianenko who will appear against Andrei Arlovski in Affliction “Day of Reckoning” this Saturday, January 24, poses outside Trump International Hotel in New York City with Swanson Communications President Kelly Swanson. 

SINC Conference

Sports Industry Networking and Career (SINC) Conference
Launched by SEME Co-Founder and Managing Director

Lisa Delpy Neirotti of The George Washington University and
Jeremy Silkowitz of Swanson Communications Announce
Sports Career Conference

Swanson Communications Implements First Ever Press Conference Held at Statue of Liberty

Swanson Communications is no stranger to creating and implementing unique press events. In October of 2008 the agency executed a media event unlike any other; holding the first ever press conference at the Statue of Liberty. The event, attended by over 100 media members, kicked off a six-city media tour promoting the “Dream Match” between Oscar de la Hoya and Manny Pacquiao which took place Saturday, December 6 at MGM Grand in Las Vegas, NV. The fight was produced and distributed live by HBO Pay-Per-View. With the fight selling out the live gate in hours, making it the second largest gate in boxing history, the event was a monumental sports happening for 2008. 

Calzaghe vs. Jones Press Tour Video Highlights

After a four-city media tour that was as fast as both fighters’ ring styles, Joe Calzaghe and Roy Jones Jr. will now begin a serious training regiment as they prepare for their November 8 “Battle of the Superpowers” at Madison Square Garden in New York City and live on HBO Pay-Per-View. 

Swanson Communications Welcomes Newest Account Executive Courtney Kimmel

Swanson Communications has recently hired Courtney Kimmel as the newest Account Executive at the DC-based marketing and public relations firm following the completion of a summer internship at the agency. Kimmel will assist with all agency projects including the national promotion of Oscar de la Hoya vs. Manny Pacquiao, the biggest fight of 2008. 

Swanson Communications Retained By Affliction Entertainment to Promote “Day of Reckoning”

Swanson Communications has been selected by Affliction Entertainment, the newly formed partnership between Affliction Clothing and the Trump Organization, to manage a comprehensive public relations campaign promoting Afflictions’ second foray into the world of Mixed Martial Arts—Affliction “Day of Reckoning.” The agency played a major role in the national promotion of “Affliction Banned,” the inaugural MMA show sponsored by Affliction in July 2008.

Swanson Communications Welcomes Newest Account Executive Lisa Milner

Swanson Communications has hired Lisa Milner to the position of Account Executive at the DC-based marketing and public relations
firm. Milner will oversee the agency’s Boys and Girls Club of Greater Washington account as well as assist with new business development and other agency projects. 

Swanson Communications Selected As Lead Public Relations Agency for De La Hoya vs Mayweather Super

Swanson Communications has been selected by Golden Boy Promotions to manage the overall public relations campaign for the Oscar De La Hoya vs. Floyd Mayweather mega-fight Saturday, May 5, 2007, at the MGM Grand Garden Arena in Las Vegas, Nev and live on HBO Pay-Per-View. In addition, the company will handle the individual public relations for Mayweather, who has been a client of the agency for the past two years.