Clarifying objectives through brand analysis, market research, media reports and results evaluations.
It’s not just what you know it’s who you know...and where you go.
Our tested relationships with key editors and reporters across markets and mediums and our reputation for accuracy and reliability drives our extraordinary public relations for our clients.
We’ve produced a wide range of work: managing entire campaigns from planning to press tours, wrangling media and talent, setting schedules and budgets. We’ve also done public relations work directly for individuals and products, securing media placements and getting the word out. Regardless of the product, we know that it is the story behind the product that sells.
Take a look at some of the ways we can tell yours.
Our Expertise
Strategic Planning & Execution
Product Introductions & Company Messaging
Ensuring your message reaches your target audience by generating news items, press releases and event coverage.
Events & Campaigns
Designing and implementing press events and campaigns, securing key media attendance and coverage; creating brand awareness before, during and after.
Creative Development & Design
Enhancing your message through graphic design and development including signage, press kits, newsletters and multimedia presentations.
Web Development & Design
Crafting your brand in the digital space through websites, newsletters, social networking, search engine optimization and online marketing.
Copy Writing & Scripting
Expertise in copywriting, scripting and translation services.
Media Placements
Print and electronic media placements extending to VNRs, satellite tours, conference calls, podcasts, radio promotions and PSAs.
Press Rooms & Media Tours
Handling operations at press conferences and major events from 25 to over 1000 media members, including press room management and staffing, media credentialing, special events and multi-city and overseas press tours.
Athletes & Entertainment
Representing the world’s top sports stars through consultation, publicity and marketing, sponsorship support, charitable and public speaking opportunities, calendar maintenance and crisis-management.
Who We Do It For
− HBO Sports
− Golden Boy Promotions
− Affliction Entertainment
− Boxing Legends De La Hoya, Mayweather and Hopkins
− NFL Star Running Back Willis McGahee
− Icelink Watch
− Lifestyle Weight Management
− Boys & Girls Clubs of Greater Washington
− Salvation Army Kettle Campaign
− Legacy Hotel & Meeting Centre
− The Jair Lynch Companies
Melissa Washburn, Nu Skin Enterprises
“Our executives were very impressed with the number of media impressions we received (which to date is about 19,000,000 and I’m sure there will be more when we receive all the clips). Again, we really appreciate all your hard work. You did an amazing job.”
Eddie Khchirian - VP, Icelink
“Swanson Communications saw the potential that our emerging family-owned business had when we brought them on, and they delivered immediate results and. Since then, we have continued to grow as a brand recognized worldwide.”