Kelly Swanson has over 25 years of experience in the sports industry, having spent 10 years at a prominent New York City-based sports public relations agency prior to opening her own firm, Swanson Communications, in 1997. Kelly’s experience developing and implementing full-scale public relations and marketing campaigns, multi-tiered corporate promotions and award-winning events is unparalleled.
Over the years, Kelly’s knowledge and leadership in the boxing industry has led to Swanson Communications role as the most reputable agency in the sport for nearly two decades. From the most lucrative pay-per-view (PPV) event in history, Mayweather vs. Pacquiao in May 2015, to previous PPV record-breakers, De La Hoya vs. Mayweather in 2007 and Mayweather vs. Canelo in 2013, the creative execution of PR campaigns for these multi-million dollar revenue generating events played an integral role in producing the most successful sporting events of all time. Her passion for her craft, coupled with a love of the game, has fueled her success. In addition, Kelly’s unique sports background, coupled with her small business savvy, has led her to success with non-profit, professional athlete and corporate clients. Kelly is a native of Buffalo, NY and received her undergraduate degree from the University of Vermont.
Lisa joined the Swanson Communications team in January 2008. Her role at the agency includes overseeing day-to-day business matters through press material development, media relations and social media management. Lisa is a native of Oberlin, OH. She completed her undergraduate studies at The Ohio State University. Lisa was the Marketing and New Business Fellow at Widmeyer Communications before coming to Swanson Communications.
Sam joined Swanson Communications in August 2013. His primary role is tending to client accounts, handling social media and day-to-day operations. Sam is a native of Brooklyn, NY. He received his undergraduate degree in print journalism from American University. Sam previously worked for Bleacher Report, Van Wagner Communications and Legends Hospitality at Yankee Stadium.
Andrew joined Swanson Communications in March 2014. His primary role is to assist with the marketing and promoting of Swanson Communications’ stable of clients. Andrew is a native of New Orleans, LA. He received his undergraduate degree from Tulane University, and his master’s degree in sports management from George Washington University. Before joining Swanson Communications’ New York office Andrew worked with the Washington Redskins, Octagon Athletes and Personalities and The Aspire Group at Tulane Athletics.
Kristin officially rejoined the Swanson Communications team in March 2015 after an internship and six years of freelance work with the agency. Following the start of her career as a Swanson Communications PR fellow, she moved into the transportation world where she worked as a consultant to the District Department of Transportation. There she managed marketing and communications for multiple DC public transportation programs including the DC Circulator and the launch of Capital Bikeshare. She later spent a year at a DC-based crisis PR firm before making the move back. She received her undergraduate degree in marketing from Nichols College.